Nikola’s struggle to break into wholesale changed after joining David’s program. Initially unsuccessful with traditional email pitches and facing financial challenges, Nikola learned to create samples and pre-order strategies under David’s mentorship. This new approach rapidly expanded his presence to over 33 retailers in just three months, boosting his business to over $200K monthly. Additionally, Nikola leveraged David’s celebrity techniques to feature his products on stars like Bryson Tyler and Lil Skies, significantly increasing his brand’s exposure.
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