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Josh Nelson – Seven Figure Agency OnRamp

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Josh Nelson – Seven Figure Agency OnRamp

Josh Nelson - Seven Figure Agency OnRamp

The CEO OF AMERICA’S GREATEST DIGITAL AGENCY Turnaround – Who Has Made the Inc.

5000 List 4 Years in a Row – Reveals Exactly How You Can…

LAND 5-10 RETAINER CLIENTS OVER THE NEXT 90 DAYS WHO EACH PAY YOU $1,000.00+, EVERY SINGLE MONTH

How would you enjoy waking up to a calendar booked solid with qualified prospects every week?

It might seem like a dream right now, it certainly did for me. Despite two years of hard work (24/7 and weekends) and no pay, I closed the doors of my first digital marketing agency.

It was very tough to fail and even worse to be an employee after owning my own business. I applied for a job, and felt lucky that somebody would even hire me…

That’s how beat up I was from the failure experience.

Two years later, I convinced my wife I should leave that job to launch a new agency.

And despite starting from ground zero, here’s what my journey looked like…

  • Start of year 1 – ZERO CLIENTS and ZERO INCOME!
  • End of year 1 – $29,000 per month recurring revenue!
  • End of year 2 – $69,000 per month recurring revenue!
  • End of year 4 – over $175,000 per month recurring revenue!
  • End of year 5 – over $196,000 per month recurring revenue! (More than $2,352,000 in gross yearly revenues!)
  • Year 6 – we made the INC 5,000 list of the fastest-growing companies in the United States!
  • Year 7 – we made the INC 5,000 list again and are on pace to do over $3 Million in 2018

TODAY WE BILL $475,000 PER MONTH ($5.7 MILLION PER YEAR) AND HAVE MADE THE LIST FOUR YEARS IN A ROW.

SO WHAT MADE THE DIFFERENCE?

Over the years, having done it myself and helped dozens of agencies do the same…

I’ve been able to dissect what it really takes to move past the “struggle” and into the “scale” phase…

LEG #1: BECOMING THE EXPERT IN A NICHE.

When you specialize in a niche, you’re automatically perceived as an expert. Most agencies screw this up and make an appointment with anybody who calls — rather than being selective.

Yet the reality is you MUST differentiate yourself.

Think about it:

The digital marketing agency market is oversaturated.

Anybody can hang out a shingle and claim to be an agency.

LEG #2: CREATE A MAGNETIC MARKETING SYSTEM THAT ATTRACTS CLIENTS.

We’ve found complicated funnels including social media, LinkedIn, and blogging are mostly a waste of time.

Exposure isn’t the answer.

Your primary marketing and sales efforts must result in appointments with qualified prospects. And filling up your calendar like this…

Don’t listen to “experts” who lead you down the wrong path.

LEG #3: PRODUCE A REMARKABLE, REPEATABLE SERVICE

This “problem” always affects agency owners the hardest when you’re the kind of person who takes pride in your work…

Yet the truth is, you can’t grow if you do custom work for every client.

That’s how I got tangled up in a failing agency. I bet it’s slowing you down, too. You can’t expect to grow when you have to reinvent the wheel with every single client, because you run into bottlenecks like this…

THIS PROGRAM WORKS WHERE OTHERS FAIL

I didn’t create this program to make a living. It’s not my main source of income. I did it to make a massive impact on the lives of those who follow it, just like those in the video above.

And because I know how busy you are, I’ve broken it up into bite-sized pieces. In fact, all you need to invest to get this system set up is 30 minutes a day. Take a peek at what you’ll find inside…

  • Capture Your Starting point
  • Business Model Fundamentals
  • Choose Your Niche / Target Market
  • Develop Your Program & Packaging
  • Getting A List
  • Landing Your Next 5 Clients
  • Cold Outreach Formula
  • Setting Up Your Minimum Viable Funnel & Positioning
  • Setup Your Case Study Funnel (Optional)
  • Sales Process Mastery
  • The New Client On Ramp (Bonus Training)
  • The New Client On Ramp (Bonus Training)
  • How To Land Clients With Facebook Ads (Bonus Training)
  • The Monthly Webinar Method (Bonus Training)
  • The Appointment Setter Role (Bonus Training)
  • Highlevel Snapshot 2.0 (Bonus Training)
  • Capture Your Progress (Completing OnRamp)
  • Completion Checklist

MODULE ONE

BUSINESS MODEL FUNDAMENTALS

(Without This, You’re Building Your Agency on Shaky Ground)

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Without the right foundation, you’ll never reach a seven-figure agency no matter how much you hustle, or work around the clock…

Or how many of the “right” activities you do.

Instead, you’ll end up stuck in a predicament where you have to spin every plate in order to keep the balance, and stop things from falling apart.

In this module, I’ll unpack the Seven Figure Agency model including…

  • How to free up your time so you can focus on selling and getting new clients
  • How to set up your agency operations so they can run without you
  • The best types of services to provide
  • The two types of work you should never accept if you want to scale beyond $10k+ per month

And much, much more including exactly what to do at the start of every year and quarter to ensure you don’t go off track, the “mirror” technique that gives you an unfair advantage over 95% of agencies, and the sales and retention tracking sheet I invested over months perfecting, that will give you an overwhelming level of confidence about where you’re heading over the next month, quarter, and year.

MODULE TWO

CHOOSE YOUR NICHE / TARGET MARKET

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So many agencies struggle with niche selection, and often fall into the “paralysis or analysis” trap which stops them from getting off the ground and into motion.

They either have no clear niche or jump from one niche to the next.

Yet a niche is what makes it easy to be process driven, so you don’t fall into the “getting the client, doing the work” cycle of stuck so many agencies and freelancers fall victim to…

It also makes it easier to close sales, because new clients want to deal with specialists.

However you need to be extremely careful choosing a niche, or you could end up trapping yourself into a corner which is hard to escape from.

That’s why in this module you’re going to discover step-by-step, exactly how to niche smart, including…

  • Six niche selection guidelines you must check for
  • How to create the right niche focused team
  • How to balance different client types in your marketing, while remaining niche focused
  • How to use niching to gain high ticket clients

MODULE THREE

DEVELOP YOUR IRRESISTIBLE OFFER, PROGRAM AND PACKAGING

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Once you’ve defined your niche, it’s time to dial in on your service offerings and build a simple, scalable service with a solid return on investment where you can get paid up to $2000 or more per month per client, on a recurring basis.

And this requires two things:

First, we need to identify a big problem, where the funds you’re asking for are just a fraction of the value you’re adding to their business.

Second, we need to sell packaged programs rather than custom work or one-off solutions.

In this eye-opening module, you’ll discover exactly how to do this, step-by-step, including…

  • How to identify exactly what you’ll be selling
  • How to package and price your offering
  • How to lock in the cost elements of delivering your service offering, and ensure there’s enough profit (including a service offering and costs spreadsheet)
  • How to put together your client fulfillment plan (which determines how it’s going to get done, and by whom)
  • Recommended providers to help you with fulfillment
  • How to write a proposal document for each of your programs
  • Exactly what to put in your terms and conditions, and signature page
  • An email template to use when you send your proposal to clients

MODULE FOUR

SETTING UP YOUR MINIMUM VIABLE FUNNEL & POSITIONING

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Forget building a 75-page web site. Forget publishing a book. The key to landing clients on a consistent basis in the early stages is by getting some simple fundamentals in place to stamp your authority as an expert in your niche.

Nothing works more efficiently in today’s marketplace than developing a highly productive landing page, appointment funnel and sales pipeline (which takes just one or two days to get in place), in order to…

A. Predictably bring ideal prospects into your world.

B. Warm them up.

C. Get them to schedule a time into your calendar.

I call it the minimal viable funnel, and in this module you’ll discover…

  • The six things you need to set up your minimal viable positioning
  • How to pick your niche operating name and domain
  • How to get your niche logo created at an affordable cost
  • How to set up your niche landing page (and who to contact if you need help with this)
  • How to update your personal social profiles for outreach
  • Our HighLevel Snapshot that you can pull directly into your Account with The Appointment Funnel along with live examples (including mine), to benchmark against
  • A checklist of the exact implementation steps

MODULE FIVE

GET THE LIST

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This is where the rubber hits the road. Now you know who you’re selling to, what you’re going to sell and your unique offering…

We need to get a high quality list of prospects that we can reach out to and connect with.

You’ll also learn:

  • How to get your list of top prospects in your niche
  • Why it’s worth it to invest in quality data sources
  • Our go-to source for high quality, custom selected prospect lists

MODULE SIX

THE COLD OUTREACH FORMULA

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Forget building a 75-page web site. Forget publishing a book. The key to landing clients on a consistent basis in the early stages is by getting some simple fundamentals in place to stamp your authority as an expert in your niche.

Nothing works more efficiently in today’s marketplace than developing a highly productive landing page, appointment funnel and sales pipeline (which takes just one or two days to get in place), in order to…

  • What to actually say in a cold outreach email to make the desired impression
  • How to tailor the approach based on your niche
  • The “2 per day” video strategy for booking your calendar solid with high quality clients
  • The first prospects to reach out to if you’re just starting out
  • The Cold Outreach Swipe File
  • Our Cold Outreach Snapshot that you can pull into your HighLevel account & implement

This is perhaps the fastest path available for getting top flight clients with a high rate of success – and while avoiding the usual pain of cold call prospecting.

MODULE SEVEN

WORK THE PIPELINE

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We’ll show you how to fill & proactive work your pipeline to move prospects from “unknown” to on your calendar and eager to learn more about how you can help them with their online marketing.

  • The importance of pipeline management
  • How to move prospects along the funnel to the point where they schedule in with you
  • Our Pipeline Snapshot that you can pull into HighLevel and implement

MODULE EIGHT

SET UP YOUR CASE STUDY FUNNEL

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Almost anyone can claim to be a digital marketing expert, but one of the most powerful marketing assets you can develop to build legitimate expert status is “social proof” – tangible, measurable evidence you can get results for the clients you serve.

This shifts the game considerably – moving you from constantly trying to hunt down clients…

To becoming like a magnet where prospects chase you instead of you chasing them…

In this module, we will walk you through the exact process we use to develop a case study lead

generation system including…

  • The exact tools to use, and the 8 best questions to ask
  • An example of a proven ad to use (take it, adapt it, and use it to start collecting leads fast)
  • An example of the landing page to use
  • An example of the confirmation page to use
  • An example of the case study access page
  • An example of the interview video
  • An example of the video sequence
  • Our Case Study Snapshot that you can pull into HighLevel and implement

In fact, everything you need to set up the Facebook ads campaign and opt-in sequence to have prospects scheduling meetings into your calendar on a consistent basis.

Plus, if you’re starting out, we also show you how to overcome the “can you show me your work” objection when you can’t initially provide that.

MODULE NINE

SALES PROCESS MASTERY

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There is one thing all successful agencies do that unsuccessful ones don’t.

They can get a prospect on the phone…

Garner their interest/attention…

And take them to a thoughtful & compelling sales process.

In this module, we give you everything you need to sell like a world class agency owner following our consultative sales process which breaks down the best method for closing prospects into clients, including…

Our Exact Sales Framework, 15 Page Script, Presentation Deck & Proposal Templates

  • When to close (the first call or second?)
  • The best terms to offer your clients (upfront, monthly or terms with part payments. What works best for specific situations)
  • Should you pay for the Google, Facebook ads, etc. and bill them. Or should you set that up on their credit card? (the answer may surprise you)
  • The single most profitable way to price your services
  • How to get clients to pull the trigger and move forward with a partnership (and why overeducating them on the value and potential of working with you could backfire)
  • How to use a sales tracking KPI board (this will give you an incredible level of confidence you’ve never experienced before)
  • The biggest sales mistakes and how to avoid them
  • How to conduct keyword research prior to your sales meetings
  • Strategy session tracking sheet template
  • The exact script to use in your sales meetings to close a higher percentage of sales (this alone, could be worth the entire price of the program)

Plus much, much more – we’ll even arm you with recordings of successful sales calls in a number of different niches so you can listen, role play & model based on what actually works in the real world.

Whew!

As you can see, this is a comprehensive program where we dive into everything, even answering questions like…

“Should I outsource everything?”

“How can I delegate and stop working day to day in the agency?”

“How can I successfully use white label agencies to farm the work out?”

The reality is, when you invest in the OnRamp “Agency in a Box” system you’re going to get everything you need to land clients as quickly as possible – including the step-by-step instructions along with swipe & deploy…

SO EXACTLY HOW MUCH SHOULD YOU BE REQUIRED TO INVEST HERE?

Quite frankly, there is no program available which delivers the entire system, including…

  • All the standard operating systems and tools
  • The mechanics of getting clients
  • The specifics of how to deliver your service efficiently and profitably
  • The CRM, task management, and email marketing

And the exact roadmap. It’s the equivalent of handing you a step-by-step recipe used to build a 7-figure agency that hit the Inc. 500 list, 5 years in a row…

Which doesn’t just focus on short term success, but ensures you have all the right systems in place to scale over the long term.

It’s hard to place a value on the OnRamp “Agency in a Box” system. Especially when you consider, people literally pay tens of thousands of dollars to get their hands on a blueprint like this – usually only reserved for the most sophisticated of franchises selling for tens and even hundreds of thousands of dollars.

In fact, I charge over $15,000 a year for my 7-Figure Agency Coaching & Mentorship Program.

And while this delivers incredible value, I wanted to make a more feasible offer for agencies who are struggling in the current COVID economy, and those who are just starting out, even though…

EVERYTHING IS BROKEN DOWN IN STEP-BY-STEP DETAIL SO IT’S IMMEDIATELY ACTIONABLE

I know how busy you are and value your time, so I promise not to be a TIME VAMPIRE who gets you working on this, that and the other thing instead of selling and building your agency.

You have a watershed decision in front of you right now. And there are two options…

Option 1: Ignore this opportunity and continue on your current course, because you don’t have enough “time” to focus on the program.

Yet where’s that going to get you? You’ll end up stuck in “cobbler’s shoes” syndrome, in the cycle of “get a client, do the work” stuckness and reaching for training after training with generalized advice – playing a game of whack-a-mole.

Option 2: Grab the bull by the horns and let me show you exactly how to niche your offering and fill your calendar with qualified prospects and get your first 7 monthly retainers who fit your “perfect client” profile within the next 60-90 days…

Then provide you with literally all the operational systems you need to save a ton of time, and get to the point where you’re in a position to seamlessly scale beyond seven figures.

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