George Blackman – YouTube Scriptwriters Playbook

The Scriptwriting Struggle: Been there, Done that

You’re sitting there, staring at a blank screen, and the cursor just keeps blinking back at you. It’s like every good idea you’ve ever had has decided to go on holiday.

Trust me, I’ve been there. That overwhelming sense of ‘where do I even begin?’ can be a real creativity killer.

And it’s not just about starting. It’s the endless decisions that wear you down. Every word, every sentence feels like a massive decision. “Should I say this or that?” “Is this too long?”

It’s exhausting, isn’t it? You end up second-guessing yourself so much that the joy of creating becomes clouded by doubt and indecision.

Wasn’t YouTube Supposed To Be Fun?

You pour your heart and soul into them, but then you check the analytics – retention isn’t where you want it to be.

It’s gutting to see viewers drop off halfway through a video you’ve spent hours, maybe days, crafting. It makes you question if it’s all worth it.

And that constant questioning chips away at your confidence.

You start to wonder, “Am I even cut out for this?” 

I’ve had those moments of self-doubt, questioning my writing abilities, believing past scripts that went well were just…luck. It’s a cycle that can really knock you off your game.

Not to mention the time that goes into it. If I don’t really know what I’m doing, why am I putting so many hours into this?

It’s not just about the time lost; it’s the frustration that it’s not being used effectively. It’s a drain on your energy and your creative spirit.

I’ve lived through all of this – the frustration, the doubt, the endless rewrites. It’s a tough gig, and it can really test your passion for content creation.

But what if I told you it doesn’t have to be this way? There’s a light at the end of this bloody gloomy tunnel.

I believe that being a good scriptwriter isn’t just a case of needing to muscle through creative blocks every time you want to sit down and write. In fact, it’s closer to the opposite:‍

The best Scriptwriters have Created Systems To Prevent This

That’s where this Playbook steps in – to transform the way you write for YouTube. ‍

This Playbook isn’t just a collection of tips and tricks. It’s a comprehensive journey through the art and science of writing an engaging YouTube video script.

Here are the headlines:‍

It’s not just about writing better scripts; it’s about changing the way you approach content creation on YouTube.

Ready to make that leap?

Who Am I?

I went from working in a call centre three years ago to writing scripts for Ali Abdaal, who at the time had 3m subscribers.

From over 100+ candidates, I got one of four writer positions.

The videos I wrote averaged over 1m views each.

I went on to write for creators like Mike Shake, Noah Kagan and Creator Booth, and to work with the team of writers behind creators like Thomas Frank.

I’ve worked with real estate agents, laser eye surgeons and even child prodigy violinists to kickstart/optimise how they write their videos, and to create a sales funnel for their businesses.

I’ve been featured in Business Insider and interviewed on Creator Science.

I’ve spent months studying dozens of retention graphs across 40+ niches and shared all my findings for free.

And while I’m still learning, I do feel confident saying that I’ve spent more time thinking about scriptwriting on YouTube than almost anyone else.

Not sure how many cool points that gets me, though.