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Philip Morgan – The Positioning Course

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(Download available within 12-24 hours)The goal is to help you move from a generalist position to focused specialist with minimum risk, maximum speed, and more structure, support, and accountability than my book is able to offer.

Philip Morgan – The Positioning Course

Philip Morgan - The Positioning Course

The Positioning Course

I’ve built an online positioning course for you. The goal is to help you move from a generalist position to focused specialist with minimum risk, maximum speed, and more structure, support, and accountability than my book is able to offer. And with less cost than my Positioning Accelerator Program involves.

Details:

  • The price is $399.
  • The course uses a combination of video lessons, assessments, and hands-on work to help you improve your market position.
  • This course has two forms of support:
    • A Slack group for asynchronous questions
    • Short video calls with me (lightning coaching sessions) to troubleshoot specific issues
  • This course has lots of structure to help you succeed:
    • A single, specific, easy process for moving from generalist to specialist
    • Easy procedures for reducing overwhelm and making a good choice about narrowing your focus
    • Troubleshooting exercises to help you get unstuck if you get stuck
    • An automated, personalized email nag-bot to nag you into making progress if you get distracted, lose momentum, etc.
  • Before I’ll let you buy the course you’ll have to fill out a brief application form (below). I want to make sure this course is right for you, so I’ll ask a few questions about your background and goals to make sure it is.

Course Outline

Module 1 Academic

  • Results of positioning
  • Classical definition
  • More useful understanding
  • Moving market positions
  • What positioning is NOT

Module 1 Practicum

  • Why positioning matters, from a practical perspective

Module 2 Academic

  • Criteria of a strong market position
  • Troubleshooting niche selection
  • Positioning statement format options
  • Understanding differentiation
  • Common market positions & examples
  • Developing your positioning statement

Module 2 Practicum

  • Create a shortlist of 2 or 3 market verticals you could focus on. If you have 1 clear best choice, skip the next step.
  • Stress-test your market vertical options.
  • Draft multiple positioning statement options using provided templates.

Module 3 Academic

  • Why research?
  • Research tools
  • Research procedures
  • The right questions to ask
  • Analyzing and beginning to apply your findings

Module 3 Practicum

  • Build a market research outreach list
  • Construct email sequence to arrange research interviews
  • Conduct 5 or more market research interviews
  • Iterate positioning statement based on research findings

Module 4 Academic

  • What is the goal of your website?
  • Recommended approach for lead generation
  • Phased approach to creating website content
  • Site creation mistakes
  • Copywriting mistakes to avoid
  • How to approach copywriting instead
  • About proof elements
  • Useful CTAs
  • Examples

Module 4 Practicum

  • Build out lead-generating website content using a very prescriptive, helpful template

Here’s What You’ll Get in Philip Morgan – The Positioning Course

– Download Sample files “Philip Morgan – The Positioning Course”

Course Requirement: Philip Morgan – The Positioning Course
Real Value: $598
One time cost: USD72

Frequently Asked Questions For “Philip Morgan – The Positioning Course”

How to make payment for “Philip Morgan – The Positioning Course” ?

  • Please add to cart on this page and go to checkout page. You can also add as many other products as you like and make a one-time payment.
  • We accept several type of Stripe payments such as Visa, Mastercard, American Express, Discover, Diners Club, Google Pay, Apple Pay and JCB, payments from customers worldwide. Paypal & Bitcoin please contact us.
  • We strongly recommend our customers to make a payment through Stripe & Paypal . Because it is a safest and super security for you as well as for us.

Is it safe?

  • 100% Secure Checkout Privacy Policy
  • Encryption of sensitive data and communication.
  • All card numbers are encrypted at rest with AES-256 and transmitting card numbers runs in a separate hosting environment, and doesn’t share or save any info.

How can we deliver you the course?

How long do I have access to the course?

  •  How does lifetime access download?
  • After enrolling, you have unlimited download to this |Philip Morgan – The Positioning Course|  for as long as you like – across any and all devices you own.

How to download “Philip Morgan – The Positioning Course”?

  • Enjoy “Philip Morgan – The Positioning Course” in your account page.
  • Download only one file at a time. Sometimes doing all of the files at once will lead to them all freezing.
  • Also, please do not attempt to download to a mobile device. These should be saved to a computer and then synced to devices such as phones and tablets.
  • You can also learn online instead of downloading, but we encourage you to download for better results and viewing quality during your learn. Lastly, download times are much quicker in the mornings, before noon, Pacific time. during download make sure your device is not sleeping off screen.

What is the refund policy “Philip Morgan – The Positioning Course”?

  • We’ll Bear The Risk, You’ll Take The Results…
  • Within 30 days of purchased |Philip Morgan – The Positioning Course|, if you don’t get anything out of the program, or if your order has any problem, or maybe for some reason, you just don’t like the way it is. Please contact us and we will do our best to assist. Thank you for your understanding.

Have More Questions?

Our support staff is the best by far! please do not hesitate to contact us at email: [email protected] and we’ll be happy to help!

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Original price was: $598.00.Current price is: $72.00.

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