Advanced Direct Response Editor Training

MODULE 1
COURSE OVERVIEW
Meet your teacher Jon Reyes with 10+ Direct Response Advertising expertise.
MODULE 2
DIRECT RESPONSE 101
2.1 – What’s Direct Response?
2.2 – Why is Direct Response Necessary
2.3 – Branded Promoting vs. Direct Response
MODULE 3
PRE-REQS TO VIDEO EDITING
3.1 – What you could get began
3.2 – Tasks as a Video Editor
3.3 – 5 Ranges of a Efficiency Inventive
3.4 – 5 Phases of Efficiency Advert Inventive
MODULE 4
MASTERING MENTAL & CREATIVE STATES
4.1 – 3 States to Develop
4.2 – Learn how to enter circulation state
4.3 – The place to seek out inspiration
4.4 – 7 Tricks to Change into a Higher Editor
MODULE 5
PRODUCT & CUSTOMER RESEARCH
5.1 – Product Profit & Options
5.2 – Buyer Analysis
5.3 – Buyer Consciousness Stage
5.4 – Buyer Sophistication Stage
MODULE 6
PERFORMANCE AD CREATIVE
6.1 – The Fact about Efficiency Advertisements
6.2 – Video Advert Frameworks
6.3 – 3 Hook Varieties
6.4 – 7 Video Advert Varieties
MODULE 7
ASSET MANAGEMENT
7.1 – Learn how to Arrange Your Media Belongings
7.2 – Learn how to Create a Digital Asset Supervisor
7.3 – Learn how to Use Drive Stream
MODULE 8
EDITING VIDEO ADS THAT SELL
8.1 – Video Advert Modifying Course of (11 Steps)
8.2 – Learn how to Create Modular Clips
8.3 – Assembling Your Timeline
8.4 – Including Titles, Results, Colours & Overlays
8.5 – Modifying Voice Overs
8.6 – Exporting Hook Variations