Abraham Maslow’s theories of self-actualization and the hierarchy of human wants are the cornerstone of fashionable humanistic psychology, and no guide so effectively epitomizes these concepts as his traditional Toward a Psychology of Being.
A profound guide, an thrilling guide, its affect continues to unfold, greater than a quarter century after its creator’s loss of life, past psychology and all through the humanities, social concept, and enterprise administration concept.
In fact, the guide’s enduring reputation stems from the essential questions it raises and the solutions it gives regarding what is key to human nature and psychological effectively-being, and what’s wanted to advertise, keep, and restore psychological and emotional effectively-being. However its success additionally has to do with Maslow’s distinctive means to convey troublesome philosophical ideas with ardour, precision, and astonishing readability, and, via the facility of his phrases, to ignite in readers a sense of artistic pleasure and wholeness towards which we, as beings succesful of self-actualization, attempt.
Abraham Maslow does not faux to have simple solutions, absolutes, or options that carry the reduction of finality-however he does have a deep perception in individuals. On this Third Version of Toward a Psychology of Being (the unique version bought effectively over 100,000 copies), there’s a fixed optimistic thrust towards a future primarily based on the intrinsic values of humanity.
Professor Maslow states that, “This inner nature, as much as we know of it so far, seems not to be intrinsically evil, but rather either neutral or positively ‘good.’ What we call evil behavior appears most often to be a secondary reaction to frustration of this intrinsic nature.”
He demonstrates that human beings may be loving, noble, and artistic, and are succesful of pursuing the best values and aspirations.
This Third Version will carry Professor Maslow’s concepts to a complete new era of enterprise and psychology readers, in addition to anybody within the examine of human conduct.
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