(even if youâre starting from scratch & have no clue what to post!).
All you know right now is⌠when you look at your explore page and see (*cough* compare yourself to) other content creators, you still think:
I know youâre not confident that you can do this yet. I also know youâve possibly been burned by other courses out there, and that def didnât help.
And though you sometimes doubt yourself and this industry, your freedom-loving self STILL wants to get paid for her creativity, use her voice, and turn her social media content into a full-time career.
Trust me, that feeling of wanting to pursue your passion doesnât ever go away.
No matter how high up youâre promoted in your day job, there will always be a part of you that wonders, âWhat if I really went all-in on building my dreams instead of someone elseâs?â
Reclaim your original dream and feel secure knowing that you can do this (and get the tips and strategies to do it smoothly!)
Add hundreds of engaged followers every week (yes, really) without using those lame fake bots, joining engagement pods that are more demanding than your day job, or paying your way into giveaways.
Work from anywhere you want in the world and set your own hours (Imagine your new outgoing email message: âIâm at the spa today. Iâll be in touch in 72 hours.â)
Get weekly emails with paid collaboration offers from your favorite brands. Yes, even if your following is in the low 1000s. (My students have worked with global brands like Pantene, Burberry, and Revolve)
Create and post content on social media in a way that feels easy and fun. With my repeatable framework, you can wave goodbye to asking yourself, âWhat the heck do I post today?â by knocking out a monthâs worth of content strategically in as little as 2 hours.
Stay for free at luxurious hotels and receive beautiful clothing for free, all because your audience trusts your recommendations (Admit it â youâve always wanted one of those sample closets filled to the brim with coveted goodies like in The Devil Wears Prada).
What if âoversaturationâ is just proof that thereâs a demand for content creators? Just as there are new brands of water launching every single day, there are new content creators building their businesses daily, too.
This lie is nothing more than a mindset block holding you back from taking action on what you really desire. And, excuse my bluntness, but maybe youâre telling yourself this lie because you want to explain away the fear of, âWhat if this doesnât work?â
In reality, by establishing a truly unique brand identity and message, youâll separate yourself from the competition. And once you do that, your success is inevitable. Luckily for you, Iâll help you do just that.
Letâs get this straight: No matter how the algorithm changes, its goal remains the same â to get users to stay on the app for as long as possible.
If growing on Instagram feels harder than scoring tickets to the Eras tour⌠chances are, the problem isnât the algorithm â itâs your content strategy.
When you have a proven content strategy to create posts you know your audience will love, the algorithm will be on your side.
Itâs why I never teach my students to âdecode the algorithm.â Instead, I show them how to work WITH it by explaining what the algorithm prioritizes, so they know exactly what to post to get in front of their target audience.
And donât worry about the strategies in this program ever going out of date â I update you whenever Instagram makes a change, so youâre always on top of the social media trends. The Creator Bootcamp is â and will remain â up to date on the latest changes.
Will whatâs working today be what works in 3 years? Maybe not. But if and when it changes, youâll receive training on how to pivot, so youâre always ahead of the curve.
Thatâs a pretty silly thing to say about a $250 billion industry. For reference, thatâs about a third of the size of commercial banking in the U.S. Itâs almost as if people still subscribe to the idea that hating what you do and feeling uninspired is what makes a job a job. (Yep, I said it)
Doing something you love for a living? Groundbreaking.
But hereâs why content creation is a full-blown career that provides everything your traditional corporate job does, but better.
Allow me to let you off the hook. These days, micro-influencers, no⌠NANO-INFLUENCERS are wayyy better positioned to have more lucrative brand deals. Why? Because creators with under 10k followers have a deeper connection with their audience. Plus, quality content is way more important than numbers to brands.
Itâs why user-generated content is all the rage right now. (Thatâs when you create a video for a brand to use on their page without posting to your own feed.) Because brands realize that showcasing real people using their products in real life leads to more sales. Especially when compared to the traditional gussied-up campaigns with macro-influencers and celebrities who promote a product they may or may not love. (*cough* Lash-gate *cough*)
Got an 800-person following youâre looking to grow so you can be location-independent? Or maybe you just want to get your feet wet as a freelance content creator before you establish your brand as a follow-worthy influencer. There isnât a better time to start, and you couldnât be in a better spot to do this.
Have no idea how the social media girlies actually make a living? The ones who boldly begin their Reel/TikTok with âHereâs how much I made this month as a content creator living in New York City.â
So you watch YouTube videos by content creators who claim theyâve decoded the algorithm.
Youâve read the blog posts of a big time fashion blogger who tells you to âcross promote your Instagram on other channels like Pinterest!â
And youâve definitely got a secret saved folder on Instagram with waaaay too many posts claiming youâll grow your account if you just âswipe through and save it for later.â
Youâve heard all the advice from content creators with large followings.
âPost consistently!â
âStart your Reel with a hook!â
âUse this trending audio!â
Surely one of them has to work, right? So you do it all. But somehow youâre not one step closer to making your first dollar from it. Worse of all â youâre more confused than ever.
Discover what getting paid for your passion is really like â and how to do it, step-by-step â inside this A-Z program
A clear âstart hereâ guide to building or reviving an IG profile by establishing your brand and identifying your target audience.
An exact recipe for cooking up valuable content, making any beginner look like the social media equivalent of a 3-star Michelin chef.
Simple but powerful strategies for pitching and negotiating brand collaborations and user-generated content creation gigs
The most up-to-date information on using Instagramâs built-in monetization tools for creators
Proven strategies to get paid for creating content (regardless of follower count)
Clear steps for using affiliate marketing to monetize
Of course, it isnât just the money piece of the âwork-from-anywhereâ lifestyle youâre craving. Itâs the luxurious freedom of doing what you love â whenever and wherever you want.
Youâll learn how to replace your 9-5 with a full-time (or part-time) career as a professional Content Creator.
Youâll be trained in how to streamline your content creation process in a way that feels easy, so you have more time for date nights, dog cuddles, and Sunday brunches with the girls.
Youâll also learn the how-toâs for building an engaged and loyal community of followers who value you and your voice.
In module 1, you will set the stage for growing your creative career, online community, and creating a sustainable and freedom-filled business.
Understand your brain so you can recognize the thoughts standing between you and your success
Rewire the 4 most sneaky and persistent mind blocks holding you (and many new creators) back
Mentally prep for the exciting life changes ahead (aka bringing your dreams to life. NBD)
Learn how to read your Instagram analytics (the right way) so you can use data to grow your account faster
I want you to stop spending so much time scrolling through Instagram, comparing yourself to your favorite creators wondering, âHow do I recreate this on my page?â In The Creator Bootcamp, youâll learn how to establish a unique and memorable brand of your own, so you can stand out online and become the creator others want to emulate.
Establish a unique niche that takes you from overlooked to getting discovered by all the right people. (Psst⌠your niche will help you figure out exactly what posts your audience wants to see â which is a key part to your content strategy!)
Identify the target audience who will become your loyal, engaged community online â allowing you to grow 10x faster and earn more for your brand deals and content creation.
Develop your unique brand by packaging your personality into a memorable experience, so youâll remain top of mind with your audience as they rush to double tap every time your post comes up. (Iâll show you my 4-step process)
Optimize your Instagram bio so youâre at the top of the search results every time, turning more page visitors into loyal followers.
Your content is the most important component to your success as a creator. Itâs how your target audience will find you and how youâll earn actual money for your creativity. In this module, Iâll teach you how to create scroll-stopping content that grows your following without the expensive, fancy gear. The best part? My strategy will help you knock out a monthâs worth of content in one weekend.
Build a solid content strategy that works specifically for your goals, your schedule, and yourself.
Learn how to create photos & videos brands will happily pay for right from your iPhone 13. (After all, the whole point of living a laptop-based lifestyle is that youâre NOT attached to your MacBook)
Develop a magnetic Instagram Stories strategy that skyrockets engagement and positions you as your audienceâs favorite creator.
Learn the 7 types of Reels you should be creating, how to easily find & recreate viral trends, and 8 overlooked tips to make Reels that get watched over & over again. Youâll understand why your current Reels arenât getting the views you want and what to do instead. (Reels are hands-down one of the best ways to grow on IG so you need this lesson!)
Learn the 4 elements of the perfect caption that will encourage likes, saves and shares (aka the most important metrics to leverage when negotiating a brand deal) â so you never have to rack your brain for witty one-liners that everyone and their dogs have used.
Transform yourself into a Planning Machine and map out your next 30 days of social media content, so you always know exactly what to post and when.
Snag my 6-step content planning framework thatâll help you unlock consistency once and for all, no matter how busy you get. Thatâs getting a monthâs worth of content thatâll boost your growth done without the stress. (You wonât actually have to work every day to show up every day!)
While content is queen, we both know itâs not the only way to grow on The âGram. The strategies and tactics inside Module 4 will add fuel to the fire youâve already started with your high-quality content, giving you specific and proven methods for increasing your follower count (and not with weird bots either, but with real community members!)
Uncover 4 powerful proactive engagement strategies to bring more eyeballs to your page â including the exact ones I used to grow from 0 to over 200,000 in under two years
Discover the Hashtag strategy that keeps your posts circulating for longer, so your target audience can find âem and love âem
Understand how the algorithm really works, and how to use it to your advantage to attract new followers and engage current ones
Learn my top tips for building an engaged community who will buy what you sell and support you in creating a long-lasting career out of your passion
Know what keywords, alt-text and Instagram SEO are. Find out how to make the most of Instagramâs crawling feature so people can find you and follow you, fast
Avoid growth-stunting mistakes by knowing exactly what NOT to do
This is where all of your hard work *literally* pays off. Wondering how to find brands to collaborate with, what to say to get picked as their latest influencer partner, and how much you can earn? This is the module where you start enjoying the fruits of your labor⌠and the payoff is going to be huge.
Learn the strategies for finding brand contacts & making introductions to PR agencies.
Perfect & prepare your pitch so any brand, tourism board, or hotel will want to work with you.
Make your media kit with all the absolute must-haves. Itâll make brands think, âFinally, someone who has her sh*t together!â
Charge your worth â and learn exactly how to negotiate & pitch paid collaborations with brands.
Learn the red flags to watch out for in brand collaborations and contracts.
Learn the pros/cons of having a manager, how a manager can land you more deals, and how to get one when youâre ready.
Learn how to negotiate massive 4 and 5-figure collaborations with my Advanced Pitching Framework (not taught in ANY other course).
All that talk about no longer needing a large following to make 6-figures as a content creator? Nope, not just fluff and sweet nothings (Iâm allergic to that). Module 6 is where youâll discover other ways to monetize your newfound content creation and negotiation strategies. If youâve ever wondered, âIs there a way to make content creation a full-time job without showing my face on Instagram?â This is it.
Learn what UGC (user-generated content) is. Itâs a lucrative form of content creation that you can get started with, like, yesterday. (Hint: Itâs not related to the number of followers you have or your accountâs engagement.)
Build an irresistible portfolio that demonstrates your creation skills so you can start pitching yourself for high-paying user-generated content gigs, even if youâve never done it before.
Follow my step-by-step strategy for pitching UGC jobs how to charge upwards of $1000 for them, and turn it into a consistent monthly revenue stream you can rely on.
Discover how to diversify your income and work smarter as a content creator
Learn everything you need to know about getting paid for your posts through the âInstagram Creator Programâ
âŚfull-time content creator and online educator with an audience of more than half a million people around the world.
I tried the traditional route of trying to create a well-rounded, happy life. I went to college and landed my âdream jobâ in PR. Then, the bewilderment set in.
Is this what I really wanted to do with my time?
While that works well for many, it wasnât the case for me.
(And Iâm guessing that if youâre reading this, itâs not working for you either!)
I hustled in New York Cityâs corporate Marketing world and I was freaking miserable.
You see, I thought I chose the âcorrectâ path. Go to college, work hard, land a good job, and then what? Work there until you retire at 65? And only then you can see the world and pursue your creative hobbies? Yeah, no.
At the end of every single day, Iâd leave work feeling totally uninspired and unfulfilled, I was living for the weekends and counting down the minutes until 5pm every day.
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