Google Ads Success is a course to build, optimize, and scale your Google Ads campaigns.
Google Ads Success is a self-paced online video course that will teach you how to use Google Ads to generate profitable sales.
It’s the exact playbook over 2000 students have used to do things like double their ROAS or 4x their sales volume!
In 43 in-depth lessons, I’ll guide you through every part of our Google Ads framework.
Every lesson covers a single topic and teaches you how to set up your campaigns, leverage the most impactful features, all the way to running highly profitable Google Ads campaigns.
Google Ads Success is the perfect training program for all advertisers who want to dive deeper into Google Ads, sell more, and improve the ROAS of their Google Ads campaigns.
Set yourself apart with the expertise and insights that drive meaningful results for every client.
Get the know-how to manage your Google Ads account effectively and drive real results.
Sidestep costly pitfalls and expensive “Google default settings” with our expert guidance.
Get instant access updates whenever Google modifies the interface or adjusts features and settings.
Improve your ability to consistently deliver outstanding results, ensuring success at every stage.
The Google Ads Success course consists of 6 modules:
Let’s take a closer look at each module specifically
Many problems with Google Ads Ads originate from having poor fundamentals.
That’s why we kick off this course by looking at those building blocks and figuring out the most optimal approach to use Google Ads for your business.
Discover the lessons in this module 👇
Tracking codes, conversion tags, remarketing, and product feeds are complex to set up. But they’re the backbone of your Google Ads account. Without them, your data is unreliable, and you run the risk of wasting your budget.
In this module, we’ll guide you step-by-step to configure each element precisely, so you can trust the numbers and make confident, data-driven decisions.
Discover the lessons in this module 👇
Shopping Ads can overwhelm many ecommerce advertisers, leading to frustration and wasted resources.
In this module, we simplify the process. You’ll learn to set up Standard and Performance Max campaigns, implement search query filtering, and apply nine proven strategies. By the end, you’ll have the tools to create and optimize Shopping Ads for improved performance and increased sales.
Discover the lessons in this module 👇
Managing your products in Google Merchant Center is crucial for getting good results from Shopping Ads.
In this module, we’ll explore all of the different features to help manage your feeds, make changes to them, as well as troubleshoot and fix possible errors.
We’ll also cover a few add-ons that will improve visibility and increase sales.
Discover the lessons in this module 👇
Search Ads offer immense potential, yet many find them difficult to run profitably.
In this module, we’ll uncover the secrets to success in building effective Search campaigns. You’ll dive deep into keyword research and ad writing, learning how to create compelling ads that capture attention. By the end, you’ll be equipped with the skills to craft and optimize high-performing Search Ads that drive measurable results.
Discover the lessons in this module 👇
In this module, we’ll explore hidden potential in seemingly basic features of Google Ads.
You’ll learn how these small changes can have a big impact on understanding and running your campaigns effectively.
Discover the lessons in this module 👇
Improving a struggling campaign can be daunting, especially when it’s unclear what’s working and what needs fixing.
That’s why this course is structured to build on each lesson step-by-step. You don’t need to complete the entire course before diving into your campaigns; you can explore specific video lessons that directly address your challenges. This targeted approach ensures you get the help you need exactly when you need it.
Watching a course is easy, but applying the insights to your specific situation can be a lot harder.
To help you realize the potential that’s present in your Google Ads account, we’ve included a ton of practical ressources in the course.
These are the tools like processes, worksheets, templates, checklists, swipe files, and cheat sheets that make every part of the work easier.
Performance Max, GA4, and GMC Next, are just a few examples of how Google Ads has changed in the last year.
So if there is one certain thing, it’s Google making changes to its platform.
That’s why we keep things as up-to-date as possible and give all students free access to new or updated lessons!
Today (September 2025) the Google Ads Success course is 100% up to date with the Google Ads interface and strategies.
If you’d like an overview of how the course has changed since 2016, check the list of all updates.
When you join today, you’ll get access to:
Today’s price: $599
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