Hayley Paige Johnson – YouTubepreneur
I’ve seen it so many times…
Parents sacrificing precious moments with their kids to work long hours in a 9-5 they donât even love.
They miss first steps, school events, and the everyday joys of raising their own children. It broke my heart, and I knew that couldnât be my story.
I wanted something different. I wanted to be the one raising my kids, not daycare or a schedule someone else controlled. I wanted the freedom to travel when we wanted, where we wanted, without asking for permission or worrying about finances. And, like many of you, I kept hearing about people making money with YouTube, living the kind of life I dreamed about.
But the question was always: How? How do people actually make money on YouTube without being at the mercy of algorithms, brand deals, or endless hours of content creation? The answer surprised me, and it changed everything.
Think you need sponsorships, brand deals, or affiliates to make money on YouTube? Think again.
If you’re just starting out, it can feel like your only options are:
- Waiting for a sponsorship deal (that may never come)
- Pushing affiliate links for a few cents here and there
- Or posting endlessly, hoping one video finally takes off
We get itâbecause we started there too.
But hereâs what no one tells you:
Those strategies only work after youâve already âmade it.â
And even then? Theyâre unpredictable, exhausting, and barely move the needle.
What makes YouTubepreneur different?
This is NOT just a growth course.
You see, most programs only teach you one of two things: how to grow on social or how to make a course, leaving you hanging and either needing to spend money on ads or hoping adsense is enough to cover the cost of your investment. Not us, we teach BOTH. We believe that just growing on YouTube isn’t enough to change your life. That’s why we teach you how to sell your own digital product too!
Business-First Approach:Â We go beyond YouTube growth by teaching you how to build a complete online business, using YouTube as a tool to drive leads and salesânot the end goal.
Content That Converts:Â Learn how to craft titles, thumbnails, and scripts designed to not only attract viewers but also guide them toward your business offers.
Monetization Beyond Ads:Â Skip outdated strategies like ads and sponsorships. Instead, learn to create and sell your own online course or digital product for scalable and sustainable income.
Proven Growth Frameworks:Â Follow step-by-step strategies like the 90-Day YouTube Growth Blueprint and the Golden Nugget Method to create content that drives traffic and builds trust.
Comprehensive Sales Strategy:Â Learn how to convert viewers into paying customers with advanced sales strategies, including evergreen funnels, webinars, and effective offer creation.
Sustainable Growth:Â This program isnât about chasing virality. We focus on building a consistent and reliable audience that aligns with your business goals for long-term freedom.
This is for you if…
Youâre tired of the 9-5 grind and want the freedom to control your time and income.
Youâve been stuck trying to grow your YouTube channel but feel like youâre spinning your wheels with no results.
You have a YouTube channel but are looking for a BETTER way to monetize
Youâre excited about the idea of turning your passion, skills, or knowledge into income.
You feel overwhelmed by all the advice about algorithms, sponsorships, and going viral.
You have an online course but are struggling for consistent, passive sales
You haven’t started anything online yet but want to build something sustainable
You donât need a massive audience or fancy tech skills
I promise.
All you need is a proven system to attract the right people, solve their problems, and turn your passion into profit. Let me show you how.
YouTubepreneur can turn your YouTube channel into an income in just 3 simple steps.
1. Irresistible offer creation
Pinpoint the niche and craft a digital product your audience canât say no to, all based on your values, goals, and strengths
Use YouTube to grow a loyal following thatâs excited to hear from you and gets a ton of value from your content – even if you don’t have a channel yet.
Turn your views into sales with a proven sales system that doesn’t feel icky when selling, and instead feels like you’re giving tremendous value (because you are!).
What’s included?
YouTubeprener is designed to give you the step-by-step plan for running a semi-passive digital products based business leveraging YouTube.
Balance your business with family life by building a business that works for you, not the other way around.
Gain clarity on your niche and audience to build a business that aligns with your passion and expertise.
Build a sustainable YouTube channel designed to grow your audience and your income.
Discover how to find viral YouTube video topics that attract the right audience without relying on guesswork
Discover how to film high-quality videos, even with basic equipment, that keep your audience engaged.
Learn the psychology of sales to present your offer authentically and convert without feeling pushy.
Master the fundamentals of building simple yet effective sales funnels that turn viewers into paying customers.
And more… keep reading below!
What exactly does YouTubepreneur Cover?
Let’s take a deep dive into the program! Just a heads up, this section is long!
Module 1: Foundations of YouTube Freedom
This module lays the groundwork for your journey, covering everything from key milestones to daily success habits. Youâll learn how to navigate the program, choose a profitable niche, and craft an irresistible offer, giving you the clarity and strategy to build a thriving YouTube business.
We’ll cover topics like:
- The Evolution of the influencer
- Choosing a niche
- Crafting your NOVEL Offer
- Finding your Sticky Sub-Niche
- Daily Habits & Routines for Success
- And more!
Module 2: Building Your Brand for Sales
Before you start posting on YouTube, itâs crucial to have a solid foundation to guide potential viewers. In this module, youâll build the essential assets for your brand, from personal branding and social profiles to websites and email systems. Learn how to create a movement bigger than yourself and set up the tools needed to turn followers into loyal customers.
We’ll cover topics like:
- Crafting a value-driven brand
- Creating your minimalist website
- Building an irresistible opt-in
- Writing an email warming sequence that builds trust
- Creating a movement bigger than yourself
- And more!
Module 3: The YouTube Growth Accelerator
This module focuses on the strategies and tools to build a thriving YouTube channel. Youâll learn how to craft titles and thumbnails that drive clicks, create engaging content that retains viewers, and adopt the mindset of successful creators. With proven techniques like the Golden Nugget Method and practical tools for filming and editing, youâll turn your channel into a powerful growth engine. This is by far one of the biggest and most important modules of the program
We’ll cover topics like:
- How to align your channel with your values
- How successful creators think
- The Golden Nugget Viral Video Strategy
- Creating banger titles and thumbnails
- Mastering on camera presence
Module 4: Creating Your Digital Asset
In this module, youâll focus on creating your first digital assetâa program that delivers real results and drives sales. From choosing the right type of asset to naming, pricing, and outlining a course that gets results, youâll learn the essentials of building something your audience will love. Youâll also get guidance on hosting platforms and recording your lessons, so you can confidently bring your program to life.
We’ll cover topics like:
- Naming and pricing your program
- Outlining a course that gets results
- Hosting your course
- How to create lessons that deliver value
- and more!
Module 5: Mastering Your Sales Strategy
This module is all about sales. Youâll learn the YouTubepreneur Sales Strategy to structure irresistible offers, decide whether to include pricing tiers, and overcome objections with strategic bonuses. From crafting a compelling sales page to setting up payment systems, youâll gain the tools to confidently convert your audience into paying customers.
We’ll cover topics like:
- The YouTubepreneur Sales Strategy
- How to structure an offer too good to turn down
- Offering tiers
- Creating bonuses to overcome objections
- Crafting a sales page
- Writing high-converting sales page copy
- and more!
Module 6: Launching and Refining Your Program
In this module, youâll launch your program to the list youâve built, onboard new students seamlessly, and collect valuable testimonials. Youâll also learn how to gather feedback, analyze your funnelâs performance, and make adjustments for future success. Finally, weâll guide you on whatâs next to keep scaling and improving.
We’ll cover topics like:
- How to launch to your email list
- The student onboarding process that keeps them wanting more
- Launch email scripts
- How to collect testimonials
- How to interview people for feedback on your program
- and more!
What’s included
The Core YouTubepreneur Program
- Master the mindset, habits, and strategies to grow your YouTube channel.
- Find your niche with the Sticky Sub-Niche framework to attract the right audience.
- Learn viral strategies like the Golden Nugget Method for consistent growth.
- Create click-worthy titles, thumbnails, and content that keeps viewers coming back.
- Develop and price a high-impact course to monetize your expertise.
- Use the YouTubepreneur Sales Strategy to convert viewers into paying customers.
- Launch your program with confidence and refine it using feedback and testimonials.
YouTubepreneur Group Coaching Community
- Get direct, personalized coaching inside our private group coaching community
- Ask unlimited questions and receive tailored feedbackâno cookie-cutter advice
- Receive live support on your content, offers, and strategy from our team
- Collaborate with like-minded creators and learn from their breakthroughs
- We review and refine your YouTube strategy, sales techniques, marketing copy and messaging & more
- Support lasts for 6 full months to help you grow consistently and confidently
Momentum Group Coaching Calls
- Get access to monthly momentum group coaching calls
- Connect with Hayley, Doug and team LIVE
Lifetime Access to the training material
- Get lifetime access to the course, bonus materials, strategies, and everything else included in YouTubepreneur.
- You also get access to updates!
Meet Hayley
I’m so glad you’re here!
Mom of 4 ¡ Homeschooler ¡ Entrepreneur & Creator
Eight years ago, I left my 9-5 to be fully present with my firstborn, starting a blog and YouTube channel to support my journey. When I started my YouTube channel, I thought the path to success was simple: post videos, get views, and eventually make money. But what no one tells you is that without a clear plan, YouTube can feel like an endless grind. For months, I was spinning my wheels, chasing algorithms, and trying to go viralâonly to end up burned out with little to show for it.
But then, everything changed.
I discovered the right strategies for creating content that actually works, and within a year of consistent posting, my YouTube channel experienced massive growth. I went from feeling stuck and invisible to building a loyal audience that finally opened doors to real opportunities. Brand deals started coming in, and before I knew it, I was able to go full-time on YouTube.
In just over a year, YouTube became my full-time career, and I was able to do what felt like the impossible: retire my husband, Doug, from his 9-5 job. It was a dream come true to know that we could work together, raise our kids on our own terms, and create a life that gave us both time and financial freedom.
At first, I thought Iâd cracked the code. I believed the influencer lifestyleâsponsorships, brand deals, and Adsenseâwas the golden ticket. For a while, it worked. But what no one tells you is that this kind of success comes with strings attached. I was still tied to someone elseâs schedule, always waiting on approvals and scrambling to meet tight deadlines. Brands controlled my income, and if they pulled back on spending or decided I wasnât a good fit anymore, I was left scrambling.
Then COVID hit, and everything changed. Overnight, brand deals disappeared, Adsense income dropped, and I felt the ground shift beneath me. The life I had worked so hard to build no longer felt secure. Thatâs when Doug and I made the decision that would transform everything.
This journey is why I created YouTubepreneur to help people like you stop wasting time on what doesnât work and start building a channel that delivers results. Growing up, I spent most of my time in daycare while my parents worked multiple jobs to give me the best life they could. They worked so hard, but it meant they missed many of the little moments that mattered most. When I became a mom, I made a promise to myself that my kids wouldnât experience the same. I wanted to be the one raising them, witnessing their first steps, being there for bedtime stories, and attending every school event.
This program is designed to help parents like you achieve that same dream. Whether youâre just starting out or have been spinning your wheels for months, YouTubepreneur gives you the clarity, confidence, and tools to grow a channel that works for youâand creates the life of freedom youâve been dreaming about.
You donât need a massive audience, endless brand deals, or the perfect algorithm strategy to make YouTube work for you. You need a planâa way to grow your channel and build a business that fits your values, your goals, and your familyâs needs.
An open letter to those that are unsure…
Hi, Hayley here.
I totally understand where you’re coming from, it’s ok to be unsure at first. I was unsure as well when I joined my first big program (which was $18,000 by the way, and taught WAY LESS than YTP).
I’m going to be totally honest with you. The thing is, being unsure is a scary place. It’s a place where you’ll always wonder “what if” and not be content with life. You’ll keep asking yourself, “is this what I’m mean to do?” or “what if I did just give it a try”. Those feelings of “what if” will drive a person crazy – I would know, they drove me crazy.
It wasn’t until I took a chance and did something totally different from the norm that I realized, things aren’t so bad. They aren’t so scary, especially if you have someone to help you out along the way.
Think about the pros and cons: stay safe, don’t try this but keep living the life you’re still living OR take a calculated chance with someone that’s done this literally hundreds of time and create the dream life you’ve always wanted.
Well? I’m ready for you in YouTubepreneur!
Hayley
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