Jordan Hefler – Branding Authenticity

• Identify and refine your personal brand
• Develop visual strategy to organically build a trusted following
• Optimize your content on social media with automation tactics
• Be confident and authentic in your aesthetic and strategy…because it’s not fake, it’s what YOU like

• You’re unsure of what your brand is (or what a brand even IS)
• You are creating content but not sure how to leverage it to be more effective and efficient
• Your social media platforms are not growing
• You are a solopreneur, small business owner, content creator, or manage social media accounts
• You want to drive traffic to your product or services
• You’re creative and love social media, but are inconsistent and in-cohesive
• You are a busy bee and need more efficient tactics to keep your multiple social media platforms streamlined and active…without doing additional work

Your Instructor

Jordan Hefler

Hi! I’m Jordan Hefler.

I am a creative entrepreneur, photographer, and social media influencer based in Baton Rouge, Louisiana known for my love of color, music, and personal expression.

I spend my days celebrating an inspired, chromatic lifestyle and helping people and brands visually translate their identities.

I have a Bachelor of Fine Arts in Photography and a minor in Art History from Louisiana State University, and have professional experience working in photography, graphic design, and creative marketing. I live by the mantra “Do What You Want” and am passionate about inspiring others to pursue their own creative endeavors- doing what I want and what I love has given me the most rewarding experiences!