Install a proven Facebook Ads system in your ecommerce business that can add 10, 20, or 50+ orders per day to your store without needing to be an expert copywriter or designer.
Heck, I’ve been advertising on Facebook for more than 10 years and the game has changed dramatically. (Year-over-year.)
It used to be as easy as throwing up a few ads to some targeted audiences and you’d be getting cha-chings all day long without much effort.
Now, Facebook Advertising is moving faster than ever before and what worked a year ago, rarely works today – which can be incredibly frustrating unless you eat, sleep, and live inside Facebook Ads.
Luckily, I do, and my team does.
We currently work with more than 200 ecommerce brands who spend a lot of money.
And in doing so, we’re able to find what’s working now very quickly.
Then, we take that and roll it out to everyone in our program.
So, whether you’re new and you want to get Facebook Ads producing daily orders…
Or you’ve been at this a long time, but Facebook has gone downhill…
This detailed, step-by-step course will help turn that around.
These exact frameworks are being used in every industry you can imagine:
Different industries, same frameworks.
If you want to learn how to build, launch, test, and scale your Facebook Ads, then I invite you to check out the course below.
You won’t find anything better online.
Packed with 60+ videos, the Foolproof Facebook Ads Course was built with you in mind. Videos are sequential, range from 3-20 minutes, and are updated regularly in our studio with pristine quality for learning.
*That way, you can quickly search for what you’re looking for without needing to scrub through a 90-minute low-quality video.
Without a solid foundational understanding of Facebook Ads, your castle will crumble. This series breaks down the ins & outs of Facebook advertising.
✔ Facebook Ads vs Other Platforms
✔ Understanding Facebook Business Manager
✔ Understanding Campaign Hierarchy
✔ How To Avoid The Facebook Slap
✔ The “Labs” Of Facebook Ads
✔ The Optimization Schedule & Rules
✔ The 5 Common Ad Statuses & What To Do About Them
Learn how to set up your Facebook Business Manager properly. Even if you already have your business manager set up, this will make sure nothing is missed!
✔ Creating your Facebook Business Manager
✔ Verifying Your Business Info
✔ Adding Your Facebook/Instagram Pages
✔ Creating Your Ad Account
✔ Creating Your Facebook Pixel
✔ Adding People To Your Business Manager
✔ Creating Business Asset Groups
+ 3 More Videos
To scale your Facebook Ads, you need the right product with the right offer to the right people. In this section, you’ll learn how we find profitable audiences to target.
✔ The 3 Audience Temperatures
✔ Core, Custom, Lookalike
✔ Singles, Stacks, Layers
✔ Fishing For Cash Cow Audiences
✔ The Ideal Audience Size
✔ The Audience Research Process
+ 7 More videos
This powerful type of advertising will allow you to scoop up warm & hot prospective customers and usually experiences the best results. There are two core campaigns we recommend.
✔ Your First Retargeting Lab Campaign (2 Paths)
✔ Creating A Dynamic Product Ad Campaign
✔ Creating A General Retargeting Campaign
How to identify high-potential “Super Ads” that will allow you to acquire new customers profitably through rapid experimentation. (We call this the “Ad Lab Method”.)
✔ Intro To The Ad Lab Method
✔ Ad Lab Dashboard Walkthrough
✔ How To Create Test 1 (Headlines)
✔ How To Create Test 2 (Creatives)
✔ How To Create Test 3 (Primary Text)
✔ Using “Double Validation” For Your Tests
✔ Setting Up Your 2 Automations Rules
+ 6 More Videos
With your “Super Ads” from the Ad Lab, you’ll be able to begin driving purchases against different audiences and different campaign structures.
✔ The Audience Lab Overview
✔ Determining Your First Audiences
✔ Setting Your Audience Lab Budgets
✔ Launching Your Audience Labs
✔ The 3-7 Optimization Process
✔ When To Move To The Scale Lab
+ 3 More Videos
These are different workflows we’ll use to optimize different types of Facebook Campaigns, as well as benchmarks we look for.
✔ The 60-Minute Optimization Flow
✔ The Facebook Bottleneck Finder
✔ The Optimization Log (Doc)
✔ The Facebook Bottleneck Finder (Doc)
This is how we take validated assets (Ads/Audiences) and begin to pour on the gasoline that helps us spend hundreds of thousands or millions per year.
✔ The Scale Lab Overview
✔ Scaling With Advantage+ Shopping Campaigns
✔ Scaling With Budget Bump Campaigns
✔ The “CPM Crusher” Campaign
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