Justin Blackman – Write Like Anyone
Echo Every Client’s Voice So Well They’ll Hire You Again & Again
Over these four lessons, you’ll learn how to sound like any client and create brand-consistent copy, even if their voice is unique. We’ll deconstruct the science of analyzing, matching, mirroring, and evolving any style so you can bring your skills to bigger clients and bolder brands — and pump out near-perfect copy on the first shot.
…And you may just improve your own style along the way.
If you truly want to understand writing voice, you don’t need a keyboard. You need a calculator.
Discover How To Analyze, Mirror, And Scale Any Writing Style — A Highly Desirable Skill For Top-Level Clients
THIS process is how you reduce editing time and eliminate back-and-forth feedback. THIS process is what separates you from other writers. THIS is how you erase one of the biggest concerns of upper-tier clients. In Write Like Anyone, You’ll get straight to writing on-brand without creating a voice guide deliverable.
No More Fluffy Definitions Around Voice
In just a few short hours, you’ll discover the night-and-day difference between “having a feel” for voice vs. having a deliberate, measurable process…
And you’ll be the expert who lays the foundation for all your clients’ future content.
Join now to pull back the curtain on:
– Understanding what voice truly is (and why most writers get it wrong)
– Measuring voice with a process (so you can identify and mirror any style)
– Distilling the nine voice types (and knowing what characteristics to spotlight)
– Positioning your voice skill as a superpower (so you can differentiate yourself from the pack)
– Becoming crystal clear on your own writing voice (then adjusting it to match your client’s style)
– Approaching bigger clients confidently (because you have a plan to stand out)
– Knowing the right questions to ask for better feedback (so you know what to adjust moving forward)
– Bringing copy to life by cranking up the three elements of voice (without making your client sound like a caricature of themselves)
– Using worksheets and tools to measure your copy (and confirm it’s right before you submit it)
– Ensuring you have the right voice (before you ever write your first word)
..And delivering on your promise to truly “get” your client better than any writer has before.
You’ll even have live Zoom access to Justin during monthly Office Hours.
Master Voice (Without Creating Voice Guides)
We get it. Voice Guides aren’t for everyone.
This subset of Voice Guide Creator (formerly The Codex Persona Workshop) teaches you our voice analysis process — without the voice guide deliverable.
You’ll learn the exact process Justin and Abbey use to codify and replicate every client — and deploy our technique to write truly authentic copy for anyone (without creating a voice guide).
If you need to create a voice guide later, upgrade to Voice Guide Creator. Your enrollment carries over and you’ll only pay the difference.
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