Konstantinos Doulgeridis – Facebook Ads Master Course for E-commerce
ABOUT THE COURSE
Skip the outdated ❌ Best Practices, ❌ Useful Tips & ❌ Secret Formulas and Master Facebook Ads ✔️ Algorithm instead to Make Your Ads Profitable From Day 1 (independently of the size of your budget)
WHAT’S INCLUDED
- ✅ Tools and strategies that will help you understand basics of the workings of the Facebook ads algorithm and build a strategy for your business
- ✅ 5 modules covering all the knowledge you need to run Facebook ads on your own
- ✅ Lifetime access to all the update videos covering the current changes in the algorithm and Facebook ads marketplace
- ✅ BONUS: videos covering other aspects of the e-commerce marketing to help you increase your business’s profitability
The Facebook Ads Master course is divided into 5 comprehensive modules.
MODULE 1: Mindset
LESSON 1: Why Mindset Matters
LESSON 2: The Future of E-Commerce
LESSON 3: What Most People Get Wrong
LESSON 4: It Takes Money to Make Money
MODULE 2: Preparing Yourself for Success
LESSON 1a: Facebook Pixel
LESSON 1b: Facebook API
LESSON 2: Ads for Established Businesses vs. Starting with Zero Pixel Data
LESSON 3: Good Audience Research Saves Capital
MODULE 3: Creating Campaigns and Ads: Step-By Step Process
LESSON 1: Visuals: Ad Copy and Image
LESSON 2: Different Types of Campaigns
LESSON 3: Conversion Ads
LESSON 4: Carousel Ads
LESSON 5: Custom & Lookalike Audiences
LESSON 6: Catalog Dynamic Retargeting Ads
LESSON 7: Social Media + Long Term Retargeting
LESSON 8: The reason to exclude engaged customers
LESSON 9a: Data Never Lies If the Reporting is Accurate
LESSON 9b: iOS 14.5 Update
LESSON 10: CBO vs. ABO
LESSON 11: Example CBO Optimization
LESSON 12: Sometimes a Single Duplication Can Do the Job
MODULE 4: My Methods
LESSON 1: The Simple Method
LESSON 2: MOB Strategy
LESSON 3: The Blender Method
LESSON 4: THE CRAZY METHOD
MODULE 4.5: Advantage Plus
LESSON 1: How to Run Advantage Plus Campaigns
LESSON 2: Advantage Plus Campaigns: Crazy Method Edition
LESSON 3: Scaling with Advantage Plus Campaigns – Case Studies I
LESSON 4: Scaling with Advantage Plus Campaigns – Case Studies II
MODULE 5: Ongoing Scaling and Management
LESSON 1: The Elephant in the Room: The Attribution Model
LESSON 2: Are You Making Money? Profit Margin and Breakeven ROAS
LESSON 3: Scaling – How Facebook Shares the Pie
LESSON 4: Help! I’ve been banned on Facebook
LESSON 5: Diamonds Are Forever
+ BONUS LESSONS
WHO IT IS FOR
- small/medium business owners who struggle to get results with Facebook ads. Even after following so called “best practices” and being on the “hotline” with Fb ads reps
- Small/medium business owners who have seen some success with advertising on Facebook but can never get consistent, scalable results
- Small/medium business owners who have an account with an untrained pixel (If you don’t know what this is, you probably fit into this category)
- Small/ medium businesses owners/Facebook ads managers who want to start Facebook advertising the right way but aren’t sure how to do it correctly and train their pixel
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