Rob Andolina – Landing Page Academy: How To Make Landing Pages That Convert At 20-70%

Rob Andolina – Landing Page Academy: How To Make Landing Pages That Convert At 20-70%

What You Will Learn In This Course

Landing Page Academy is a simple, user-friendly online course taught with detailed over-the-shoulder video trainings showing you how to build high converting landing pages from scratch. You will learn all the fundamentals needed to build and A/B test your pages to higher conversion rates. We’ll teach you a simple, proven (templated) set-up that you can use to build your landing pages to collect more leads & phone. No matter what niche you are building landing pages in, this will show you how to build them to CONVERT.

Who This Course Is For

This course is for ANYONE who is looking to learn how to build landing pages for themselves or for their client’s. This course will teach anyone (no matter what your current skill level is) how to successfully build high-converting landing pages from start to finish, in any niche. Not only will we teach you how to set these pages up, but we’ll actually give you landing pages that we currently have that produce conversion rates of over 20% in 5 separate niches. (Limo / Party Bus, Junk Removal, Plumbing, Auto Glass Repair & Commercial Cleaning)

Who Is Teaching This Course?

Landing Page Academy is taught by Rob Andolina, a ‘Google Premier Partner’ pay-per-click & conversion rate expert who’s managed $10’s of millions of dollars in ad spend for hundreds of local business owners and internet marketing agencies over the past 11 years. (You’ve probably seen his YouTube videos). Rob heads up all of the PPC operations for his white label pay per click company Clicks Geek along with his partner Ed Stapleton, Jr.

Course Curriculum

Introduction

Intro (1:16)

Module 1:

What is a Landing Page? (1:40)

Using a Landing Page Vs a Homepage (2:19)

Types of Landing Page Builders / Softwares (2:28)

Module 2:

The Power of Message Match (Most Important Factor) (2:45)

Social Proof & Why Its Essential to Use as Leverage (2:30)

Module 3:

Landing Page Copywriting 101 (How to Make All Your Pages Convert Over 20%+) (5:42)

Creating Your Headlines With The PERFECT Message Match (5:08)

Building Out Your Main Call to Action (CTA) (5:58)

Improve Landing Page Experience (Complete How To) (5:55)

Different Style Pages (Button Pop-Ups Vs Lead Gen Forms) (3:29)

Thank You Pages And Their Functions (3:37)

Module 4:

Building a Landing Page From Scratch (In Instapage) (16:21)

Plumber Mobile Lead Generation Page (With Contact Form) 47% Conversion Rate* (7:50)

Limousine / Party Bus Call Only Page (No Contact Form) 21% Conversion Rate* (3:32)

Module 5:

Building a Landing Page on Instapage’s Platform (21:02)

Building a Landing Page on Unbounce’s Platform (3:30)

Module 6:

How to A/B Test Landing Pages in Instapage (Get 25%-40%+ Conversion Rates) (3:27)

How to A/B Test Landing Pages in Unbounce (Get 25%-40%+ Conversion Rates) (2:37)

A/B Testing In Small Chunks (Incrementally Increase Your Conversion Rates) (2:44)

Module 7:

GDPR (General Data Protection Regulation) (2:20)

Resources:

Google Ads PPC Agency Services (Retail/White Label)

Google Ads Training Academy Course

Landing Page Files to Download (Junk Removal, Commercial Cleaning, Limo & Party Bus, Plumbing, Auto Glass Repair)

*NEW Landing Page File (30% Conversion Rate in Pest Control)

Your Instructor

Rob Andolina

My name is Rob and I’m from right outside of Philadelphia (Super Bowl XXXIX Champs!!) Aside from running the Google Ads video tutorials on YouTube, I am co-owner of Clicks Geek, a Certified Google Premier Partner agency.