Ryan Lee – OPP One-Person Publisher

Ryan Lee - OPP One-Person Publisher

Goodbye, Guru Burnout—Discover the Simplicity of a One-Person Publishing Biz!

The “expert” model is broken. It’s complex and it’s stressful.

Ready for a better way? Something lighter, leaner and more fun?

Grab a front-row ticket and follow-along as I build a new one-person publishing biz… from scratch!

Real-time and live without a net!

Guru fatigue? Funnel overload? Meet OPP — One-Person Publishing.

It’s the simplest, leanest way to build an online business without looking like a chest-thumping ‘expert.’

Picture running everything from your laptop.. zero big team, zero complicated funnels, and zero stress.

The best part? We’re starting from zero—together. You’ll see every step, from idea to traffic to turning a profit. Lean, automated, fun. That’s the OPP difference..

OPP transforms you from the heaviness of being the “expert” TO the joy of a guide.

From stressed-out TO doing what you love.

Tapping into the algorithms so traffic flows to you. Automatically.

All without trying to pound your chest proving how good you are.

That’s right. There’s a new game in town.

You, a Guide?

We’ll shift you from expert to publisher (from expert to guide) and watch everything change.

Your audience expands.

You scale without doing everything yourself.

You generate revenue without creating courses or coaching.

Perfect Business?

Imagine this: You fire off a single weekly email on Monday, then close your laptop and spend the rest of the afternoon with your kids. No funnels, no stress, no sweaty sales calls.

The revenue? Still rolling in. That’s the OPP difference—lean, automated, and actually fun..

So I’m building a brand new OPP (one-person publishing) biz.

From absolute zero.

In a brand new market I’ve never been in.

ZERO list.

ZERO connections.

You’re getting a front-row seat…from day one idea to automated cash flow—every messy step in between..

In real-time.

Live, without a net.

It’s called OPP (One-Person Publisher) and it’s going to rock your world.

10 Reasons You’ll Love OPP…

Look, I could rattle off 150 reasons you’ll love this, but let’s skip to 10…

Let’s Build from Zero

Rather than watching “theory”, we’re going to build an OPP from nothing.

Whether you have zero followers and looking to rock OR already have a list and want to grow–you’ll love this.

We’re firing up the browser and building this in real-time. Together.

Baby Got Hook

Sometimes we have an “idea”, but not sure if it’s “good”.

Is it different enough?

Will it actually make money?

Let’s run it through a few simple tests and see if it’ll work.

Do What You Love!

We have one life, so why not do something you love?

It ain’t too late to start over. To shift. To pivot.

Whether you want to continue with your idea OR do something completely different… we got this.

I’m building this brand new at 52–and you’ll follow my lead.

So Simple.

Complex funnels are sooo 2010.

The future is a bloat-free OPP.

No long courses or grueling coaching.

We tap into automated tools and platforms to do 99% of the heavy lifting so you can make more by working less.

It’s the NEW way to run a stress-less one-person biz.

Grow Your List for FREE

Getting “followers” is cool. But it’s a vanity metric.

Let’s get traffic and turn it into a list.

A profitable list.

Without paid ads or funnels

Oh yeah, did I mention EVERY marketing tactic will be FREE? Yup, we’re going there.

Just 1 Email?

This is where most solopreneurs and “influencers” drop the ball.

We’ll build our OPP on the power of one good email.

You’ll see how to monetize without selling… or even creating a product.

Imagine running your business from your home or a coffee shop with just a laptop?

Sip. Type. Repeat.

Show Me the Money!

Let’s turn our business into income the RIGHT way.

Without pressure. Without cheesy sales tactics.

You’ll discover the different streams of up-market, automated income that don’t require endless web pages, webinars or sales calls.

You’ll see the NEW way to monetize and feel good about it.

Deep breathe. We got this.

Got Continuity Income?

Oh yeah, now we’re cookin’.

The OPP model perfectly lends itself to that sweet monthly, dependable, recurring revenue.

No more starting each month back at zero. We stack that income.

This is when things really get exciting!

Hello A.I., My Old Friend

Forget building a big, stressful team.

We’ll dig into the best tools to automate 90% of your OPP… the right way!

A.I. tools that do everything–from scripting to traffic to actually editing a video from start to finish.

With a few good prompts–you’ll have content and marketing crankin’ for you.

Best. Business. Ever.

Ain’t no business like an OPP business.

All you need is a laptop and you’re ready to rock.

Your couch? Your kitchen table? A coffee shop?

You’ll see how to create automation systems so your business stays lean and agile.

For the first time ever, have a front-row seat to a light, lean and fun OPP business built 100% “from scratch”.

Pull up a chair and get ready for the fun.

Because, for the next month, we’re creating a SIMPLE, one-person publishing biz… from absolute zero.

That’s right. I’m rolling up my sleeves and building a brand new business in real-time.

Not an expert? That’s cool.

My business can work for an expert OR a guide/host.

All you need is a desire and we’ll make it work.

Oh, when I say “from scratch”, I mean it.

ZERO list.

ZERO connections.

I’m completely unknown in that space.

We’ll open the browser and start building.

You’ll be there right along side me and your fellow students.

Here’s just a taste of what you’ll discover when you join the OPP BETA group

How to transform from a stressed-out “expert” into a lean, mean, one-person publisher.
How to generate revenue without creating any products yourself.
How to go from “idea” to “launch” in 24-hours.
How to finish your day before 10am so you can get your life back.
How to get LOTS of traffic without spending a dime (even if you don’t want to be on video!).
How to turn free traffic into a list (then into income).
How to gain momentum without funnels or expensive sites.
How to run it all yourself even with zero tech skills (watch me build it live!).
How to remove all the stress and pressure of being “the expert”–and embrace your new lighter role as a “guide”.
The best way to monetize and generate income even if you completely walk away from the business.
My top-secret hack to nailing the perfect name and brand for your new business.
And sooo much more!

You don’t need a frustrating, fluffy, never-ending 18-month course, spending hundreds of hours waiting for that “1” tactic you can immediately use.

With OPP, we’re jumping right in and you’ll see me build this entirely from scratch.

Step-by-Step and Over-the-Shoulder. Seriously.

You’ll see me and my top students open up their traffic and see EXACTLY how they do it.

We’ll look at posts, videos, ads and so much more.

FINALLY! It’s a front-row seat to unlimited traffic.

While working full-time at a children’s hospital back in the 90s–I started my first online fitness business.

Entrepreneur magazine even called me the “world’s top lifestyle entrepreneur”.

Cool badge, sure. But let’s skip the shiny labels.

Because here’s the real story:

After 26 years of launching, growing, and selling online businesses, I’ve boiled it all into a roadmap you can follow.

Zero fluff. Zero guru-speak. Just a blueprint to build your own one-person publishing biz—starting now..

Now, at the ripe age of 52, I’m taking all my experience to launch a new bloat-free OPP and bringing people along for the ride so they can model my success.

With OPP, you can run your business from anywhere—heads held high—and spend as much time as you want with your family.

I live in New Canaan CT with my wife and 4 kids (15, 17, 19 and 21). And while you can take the boy out of New York, my zero tolerance for fluff and BS has remained (along with a bit of snark).

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