Steve Slaunwhite (AWAI) – How to Value, Quote, and Win B2B Writing Projects

I’ve a confession to make. I wasn’t at all times as savvy at pricing and quoting as I’m right now. Actually, early in my B2B copywriting profession, I struggled. I did not know:

• What worth to set for particular B2B copywriting tasks.
• How to deal with worth objections.
• How to put collectively a really persuasive citation.
• How to comply with up and land the mission.

Consequently, I misplaced plenty of mission alternatives. And, the B2B shoppers and tasks I did land did not pay very effectively.

I quickly realized that if I used to be to earn a terrific residing as a B2B copywriter, I wanted to turn into actually, actually, actually good at pricing, quoting, and profitable tasks.

So, I developed a set of “Power Pricing” methods that I’ve now been utilizing for years to:

• Get shoppers to rent me, immediately, earlier than I ship in a proper citation.
• Get high skilled charges, each time, for the tasks I deal with.
• Get shoppers to fortunately say sure to my high charges, even when they initially suppose I am too costly or they do not have the “budget.”
• Get the fee phrases I need. (Even getting my complete price paid up entrance!)

After I started to use these pricing methods, the outcomes have been dramatic. In a really brief time period – I am speaking just some weeks – I DOUBLED my revenue. It was wonderful.

However, what was much more unimaginable was the response from prospects and shoppers. Abruptly, I used to be getting extra respect as a result of I used to be discussing pricing in a extra skilled method, and quoting correct, skilled charges.

Every module incorporates:

• An audio tutorial, 20-40 minutes in size.
• A phrase-for-phrase transcript.
• Handouts, scripts, templates, and different instruments.

MODULE 1 reveals you the way to depart “hourly rates behind” (which shoppers hate and severely limits your revenue.) This module alone will considerably enhance your capacity to land extra tasks at larger charges.

MODULE 2 takes you thru the method of making a price schedule. You may find out how to set your charges so that you NEVER settle for a mission for lower than an expert fee once more. (That is since you’ll know what the skilled charges are!)

MODULE 3 explains precisely how to focus on pricing throughout that every one-vital first assembly (in particular person or on the telephone) with a shopper. You may be taught the questions you want to ask. And, how to reply to typical questions and different responses by the shopper.

MODULE 4 is the place I inform you EXACTLY what to say when the shopper says, “Your price is too high.” Let’s face it. In case you’re going to be pricing your copywriting companies at an expert degree, you are going get some worth resistance from time-to-time. (In case you do not, your costs are too low!)

MODULE 5 teaches you the way to create and submit a persuasive proposal. That is the place you be taught the 4 components of a persuasive citation. You MUST have all these components in your proposal. In case you do not, you threat dropping the job.

MODULE 6 explains how to comply with up and land the mission. You may be taught what to say once you make a comply with-up name. And, what to do if you cannot attain the shopper.

As a result of this program is comprised of a sequence of audio recordings, transcripts, and handouts, you will get by means of all of it rapidly – in lower than a day. And, begin utilizing my “Power Pricing” methods immediately.

However, this program comes with extra than simply classes …

“Salepage: https://www.awai.com/p/is/pri/ “