For product business owners who want to launch their wholesale and grow their profits.
4 online learning modules
Four online learning modules packed with all the knowledge you need to prepare your product for wholesale, price your products for profit, create your sales materials and start selling to retail buyers.
I take you through my tried and tested step-by-step process.
Each module builds on your learnings, and you will have the opportunity to ask all your questions in the community as and when they come up.
Starting to wholesale doesn’t have to feel like a secret club that you’re missing out on. It can be straightforward, structured and, dare I say it, easy(ish)!
Four workbooks and all the templates you need
Save time and avoid procrastination with the workbooks filled with all the exercises and templates that will make the process of starting to wholesale as easy as possible.
Four workbooks with exercises and checklists to help you on your wholesale journey.
Pricing calculator, even if you’re not a “spreadsheet” person, you will use this calculator to really get to know your numbers. This will give you clarity, and you will use this over and over again.
Canva line sheet and catalogue template. This will save you hours!
Email pitch template, I will share how to personalise it to every buyer you contact so you can pitch confidently for years to come.
Starting to wholesale doesn’t have to be hard work and take up a lot of time to be successful. You can begin in just a few hours and continue to build and grow it for years to come.
Private Community + Seasonal Live Q&A Calls
When you join, you will get access to a private community on Slack, where you can ask me anything throughout the course (Monday-Thursay).
You will not feel alone. As long as you show up and make full use of my time, you will get all your questions answered, and you will feel supported throughout.
This is a biggie for me! And it’s something I really take pride in! There’s nothing worse than taking a course and feeling like you can’t be heard and get help, and I hope you already know that that’s not my style.
12-week challenge to sign your first 3 stockists
When you’re ready to launch your wholesale and get your first wholesale orders coming in, you’ll join the 12-week challenge which walks you week-by-week through what you need to do to get pitching to retailers and securing wholesale orders.
Everything you need to do to secure your first few wholesale orders is in this challenge. Each week you’ll receive a fresh prompt via email, with a short video to take action on and start selling your products to retailers.
Wholesale can be really overwhelming and feel like a rabbit hole, you start to look into one thing and realise fifteen other things you need to learn more about and google can only get you so far.
Over 4-modules I take you through all that you need to know step-by-step so you can get started selling to shops without distraction.
Knowledge breeds confidence and when you get clear on your range, pricing and sales material you will feel totally different about approaching shops and potential buyers.
In the first module, you will learn all the basics. You will gain an understanding of the market research you need to do to price your products, learn about getting your products retail-ready and why having clear terms and conditions and pack sizes matter.
You will feel confident about replying to a stockist’s request asking about your minimum order and payment terms and what steps you need to take to make sure your products can sell in a retail environment.
Take away: Workbook including templates for your market research and your terms and conditions (for selling).
This module is all about pricing, you will receive a handy template to use and you will learn how to use it and what to include in your pricing and why.
By the end of the module, you will know how to price your products to build a scalable wholesale business and you will be confident knowing that you are making money on each sale.
Take away: Workbook and pricing calculator template for UK, EUR, US.
This is all about your sales material, this is what you will use to approach stockists and to sell your products. You will learn what to include and what you need to have, whether you decide to design a beautiful catalogue or a line-sheet.
Having a catalogue or a line sheet and knowing that it includes everything a retailer needs to know will make you feel professional and ready to show off your beautiful range of products.
Take away: Workbook and a line sheet and catalogue template + submit yours for personal feedback.
In our final module, you will get an introduction to selling. The most common way to approach a potential lead nowadays is via email so this week you will craft your pitch email and learn how to make it relevant and personal to each potential buyer.
After our this module, you will be ready to approach stockists and buyers with confidence.
Take away: Workbook and introduction sales pitch email template.
Woohooo! You’re ready to LAUNCH your wholesale and get your first wholesale orders.
To help you make that a reality, and support you thorough some of the scary bits, you’ll join the 12-week challenge to sign your first 3 wholesale stockists. This is where you’ll put everything you’ve learned in the course into action and start getting wholesale orders.
Take away: Each week you’ll receive a fresh prompt to take action on and start selling your products to retailers.
Click the enrolment button, pick your payment option, and check out to sign-up.
You will be sent an email confirmation and you will be given access to the course and the community right away.
Set your own schedule and deadlines so that you continue to move forward.
Then work through the modules at your own planned-out pace and use the private community to ask any questions.
Straight away after finishing the program, you will have the knowledge to contact retail buyers and onboard your first few stockists.
Every time you launch a new product, you can use the same method and templates to ensure your products are retail-ready and priced right, so they are attractive to your buyers and make you money.
For years to come, you will continue to use what you learned to build a resilient and steady business that allows you to continue to create products you love.
Get your products ready to sell to shops
Price your products with confidence, using my handy pricing calculator
Create sales materials that capture your buyers’ attention and sell your products
Learn how to pitch and sell your products to shop owners and buyers in a way that feels good… WITHOUT the ick
Feel supported along the way inside the private community where you can ask me anything.
I love helping business owners like you to gain confidence and grow your business.
I’ve spent my career in sales (16+ years). I didn’t set out to be in sales and as an introvert, I had to find my own way of selling and now I help business owners do the same.
I’m super passionate about helping you grow your business and for the last 6 years, I’ve helped over hundreds of businesses do just that.
I can’t wait to celebrate your wins with you!
You have a product-based business and want to learn about selling to shops.
You haven’t done any wholesale or just a little bit and want to make it a priority for your business.
You feel overwhelmed each time someone gets in touch about stocking your products.
You are serious about starting to sell shops instead of dreaming about it.
You want to stop moving it down your to-do list.
Want to feel more confident with your wholesale.
You already have an established wholesale business, then 1:1 or my sales course will be a better fit.
You don’t want to sell to shops.
You don’t want to make an effort to get your products into shops.
You are not ready to invest some time into growing a new sales channel for your business.
You’re not ready to get out of your comfort zone to launch your wholesale. This is going to require a little bit of flexing your courage muscle – you’ve got this.
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