Over 40 videos (13+ hours of pre-recorded video lessons) walking you through all aspects of the value framework and more!
In-depth lessons on brand strategy, 10 videos worth! So you can get paid for your thinking and truly create dynamic and usable strategies for your clients
All the templates I use on a weekly basis within my thriving creative agency – Use my highly converting proposal template, canned emails, brand strategy template, creative direction template, brand guidelines template and more!
Bonus lesson on running paid ads to get clients taught by Brooke Apffel of Coastal Collective
My entire tech stack that I use to run my agency – see how I organize and structure all our timelines, files, client communication, team communication and more!
Lessons and strategies that build on each other, all designed to address the most common stressors of running a creative business – charging enough, finding clients, losing your creative spark and scaling to have a team
Real examples of brand strategies, discovery (sales) calls, and lessons learned from the past 10 years of running my creative agency.
Pricing & Sales Scripts – Know exactly how to price every project where you make a salary PLUS profit and know exactly what to say to close high value clients
Meet your instructor, Jenna
I built White & Salt into a multi-six-figure agency from scratch—without a lucky break, a viral moment, or a massive audience.
✔️ $35K+ monthly design revenue
✔️ 3-5 high-value inquiries per week
✔️ 350+ designers already transformed through my previous course, DIMT
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