Ali Abdaal – Thumbnail Masterclass

Learn to Make Thumbnails That Get 100,000s of Views

Thumbnail Masterclass is the ultimate course for YouTubers who want to start winning the click, skyrocket views and build their audience. No experience needed.

Thumbnail Masterclass

Thumbnail Masterclass is a course designed specifically for educational YouTubers to go from making lacklustre thumbnails to creating eye-catching, clickable designs that blow up your channel. All without needing to know a thing about Photoshop.

No MrBeast examples. No complicated design tools. No fluff.

Simple, important information explained for educational YouTubers wanting to blow up their channel and business.

Making great thumbnails is one of the hardest parts of being a YouTuber. And it’s also one of the most costly things to not be good at. If viewers don’t click on your thumbnail, they don’t watch your video. It’s just the way YouTube works.

On top of that, YouTube today is more competitive than ever, and the competition starts on the homepage with thumbnails. It’s getting harder and harder to win the click.

It’s so frustrating to pour hours into making a video only for no one to watch it because you made a bad thumbnail. It can feel truly heartbreaking. You know your content is valuable, but it’s hard to keep going when no one is watching.

Of course, you can figure it out on your own (like I did). But you can save months, if not years of your YouTube journey, by knowing how to make a good thumbnail from day one.

And here’s the good news: You don’t need to be a graphic designer or a Photoshop wizard to make thumbnails that get results.

Who Am I?

I’m Tintin – yes, that’s my real name 🙃 – and my passion is helping educational YouTubers like you maximise your impact, save time, and make more money. I want more educators to share their message through YouTube.

In 2021, I started my own YouTube channel while working as a management consultant, and it’s grown to 14,000 subscribers. My success led me to joining Ali Abdaal (6.1 million subscribers) as his Head of YouTube.

For 2.5 years, I ran the entire channel while it doubled from 3m to 6m subscribers, and generated millions in revenue. And even though I’m not artistic or creative, I ended up designing 100s of thumbnails for Ali.

I taught myself everything, and stuck to Canva because Photoshop felt intimidating. But during that time, I noticed a huge problem.

So many educational YouTubers were struggling with thumbnails (including me) and no one had made a comprehensive guide on how to go from complete beginner to expert. So here we are.

You might be thinking, “I’m not a designer,” or “I’ve tried making thumbnails before, and I just can’t do it” — well I get it, I was in the same position.

But this course is designed to work specifically for people who don’t see themselves as creative (because I’m not either!). I’ll show you simple, proven strategies that anyone can follow. And you’ll learn the basic principles that turn any thumbnail into a clickable one, without needing an artistic background.

You don’t need to know how to use Photoshop or other expensive design tools. We’ll use user-friendly tools like Canva to create professional-looking thumbnails that get clicks.

Okay, so what’s actually in the course?

Great question 😃, there’s over 4 hours of video modules. Here’s what the course curriculum looks like:

1. Thumbnail Fundamentals: Learn why thumbnails are so important and the mindset required to stand out.

2. The AHQ Framework: Learn the subtle psychological triggers and visual cues that compel viewers to click on educational videos.

3. Thumbnail Categories: Understand the common styles of educational thumbnails to find inspiration for your channel.

4. Design Principles: Master essential design principles to make your thumbnails feel credible, attention grabbing and intriguing.

5. Step-by-Step Thumbnail Creation: Follow along as I walk you through creating eye-catching thumbnails, with free tools you already have access to.

6. Thumbnail Tools: A review of all the best tools to make the thumbnail design process feel more effective.

7. Analytics and A/B Testing: Learn how to analyse the effectiveness of your thumbnails and when to test them.

8. Outsourcing: Learn how to delegate thumbnail creation if you decide you don’t want to do it yourself.

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