The Creator MBA digital video course is made up of 14 in-depth chapters, 111 lessons, and 19 hours of video instruction that can be completed on your own time.
Included with the course is a Notion-based Work Station that includes tools, processes, and more to help you execute what I teach.
Whether you’re starting from zero or looking to create something new, this mini-course includes everything you need to build out your new idea.
WHAT’S COVERED
We’ll start with the foundations. There are no shortcuts. Building a thriving online business is going to take patience and vision.
I’m going to teach you a simple, 2-part framework for coming up with and validating business ideas.
You’re going to learn how to capitalize on what makes you unique. Learn how to build a value statement, create your UVP hypothesis, and begin creating your movement.
We’ll explore the complete customer journey, how to move them from stage-to-stage, and what this means for modern online businesses.
How do you build awareness? How do you get people to pay attention to what you have to say? Here you’re going to learn how to get the right content in front of the right people. This includes a bonus LinkedIn & Twitter primer.
It’s too risky to build a business entirely on the back of social media and channels you don’t control. You’ll learn how to convert your followers into email subscribers.
All businesses need to make money to survive. Here I’m going to lay out a complete framework for creating compelling offers – no matter what you sell, and who you’re selling to.
What happens when you gain a new subscriber? How do you welcome them to your brand? How do set up a newsletter? How do you continue to grow your list? What’s needed to deliver “the right messages, to the right people, at the right time”? You’ll learn all of this, and so much more.
Great businesses iterate. You’ll learn how to look at your most important numbers, run experiments, and use what you learn to grow faster and better.
Not every new offer, landing page, or lead magnet is going to be a home run. A/B testing lets you compare multiple options so you can use data (and not bias) to determine the “winner”.
We all have the same 24 hours in every day – but why do some people get so much more done? Here you’ll learn my time management theories, along with my SMART Annual Planning framework.
What roles do systems and automations have for solopreneurs? I’m going to teach you how to determine what should be automated – and what shouldn’t.
Finally, I’m going to present the 10 frameworks I use to create great content that helps me continue to build my audience, get more customers, and develop better offers.
✅ You know that this course is a tool, and you’ll need to use it.
✅ You’re willing to reassess or even pivot from your existing business ideas.
✅ You know that, like with anything, “showing up every day” and patience is required to create something great.
✅ You know that if success was just a one-size-fits-all simple formula, then everyone would be successful.
✅ You take action and don’t allow yourself to make excuses that keep you from moving forward.
✅ You’re willing to reach out and get the help you need when you get stuck.
❌ You equate success with just buying a course.
❌ You’re not willing to do the unsexy work that’s required to run a business.
❌ You’re expecting me to just tell you exactly what to do every minute of every day.
❌ “What social media scheduling tool should I use?” takes precedence over “How do I create something people want to buy?”
❌ You’re expecting CMBA to be a technical manual on tools like Kajabi and ConvertKit.
Every customer gets lifetime access with their one-time payment. I plan on continuously expanding this course with additional content, taught by myself and guest experts. You’ll get these updates free of charge.
Updates could include:
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