Ryan Stewart – Steal Our Local SEO Client Strategy

I’ve been in the marketing / SEO industry for nearly 15 years.

I’ve worked through massive Google updates like Penguin that changed the way we had to operated.

I’ve adapted to external threats like TikTok that are drastically stealing away searches from the platform.

Recently, we’ve been navigating our way through AI and it’s potential impact on search.

Both AI to automate our jobs (like content writing) and AI that will change the way people find content through search (aka cannibalizing traffic).

We can hypothesize, but the truth is we don’t really know what’s going to happen.

There’s a very real possibility the SEO industry goes up in smoke in the coming years.

But if history tells us anything, it probably won’t.

I saw this Tweet from Marie Haynes yesterday that I think is the best mindset to handle this situation.

With every great change comes greater opportunity.

Just like Penguin, the way we operate will have to change…but that’s not necessarily a bad thing.

I put together a video walking you through some very simple changes we’re making to our internal SEO strategies to make sure we stay ahead of this curve.