Sam O Halloran – Scale With Paid Ads In 2025 (Info Product Ads)

Sam O Halloran – Scale With Paid Ads In 2025 (Info Product Ads)

Finally, Grow With Paid Ads Without The Uncertainty & ROAS Rollercoaster.

8 Figure Advertiser Reveals The Cheat Codes He Uses To Consistently Launch Cold Traffic Ad Campaigns That Generate Record Breaking ROAS Inside His Clients’ Ad Accounts.

The ability to turn a complete stranger into a paying client is the most profitable skill you can master.

It’s how you scale your course, coaching, or consulting business – FAST.

And running paid ads to cold traffic (profitably) is the only way to do it at scale.

Paid ads allow you to turn $1 into $2.

That’s why all the biggest online education businesses scale with ads.

I’ve made my clients millions of dollars with paid ads over the last few years, taking a % myself for doing so.

But today’s advertising landscape?

It’s tougher than ever.

A lot tougher.

Gone are the days when you could outsource your ads to a VA armed with a Google Doc SOP while you sip coconuts in Canggu or send it at a Marbella beach club.

The game has changed.

But with these new challenges come massive opportunities.

If you can master the skill of profitable advertising in this environment, the rewards are bigger than ever.

You’ll be able to generate more leads, clients and revenue than you know what to do with.

We’re talking about the type of income that bumps your business up a tax bracket (or two).

Gimme 5 minutes on this page and I’ll give you the “cheat codes” that make all this possible.

CHEAT CODE #1

Become a marketer NOT a media buyer.

You see back when I started in 2016 the way to win with Facebook ads was all about:

-Crafting complex campaign structures

-Zeroing in on specific targeting options

-Tinkering with placements like a mad scientist

-Split testing headlines to death

-Trying to “hack” the algorithm

It was all about what buttons you push inside the ads manager.

Aka being a good media buyer.

Not a good marketer.

But the game has now changed.

And us, as advertisers, need to change too.

You can’t solve advertising problems by pushing buttons.

New ad manager “hacks” and “tricks” are no longer the solution.

You need to look outside the ads manager.

** Forgive me. I know this evolution image has been overplayed in the online marketing space since Ovens first used it back in 2017. But it’s more relevant today than ever before.

That’s how you scale your info product business with ads in 2025.

By being a marketer first, and a media buyer second.

Understanding marketing strategy, human psychology, and funnel economics – these are the crucial pieces of the advertising puzzle.

You need to master them all.

Otherwise your ad campaigns will continue to be as disappointing as Prince Andrew is to The Royals.

And you’ll just be another advertiser throwing money into the void, hoping for results.

But when you get your hands on our cheat codes?

And you transcend from a media buyer into a marketer?

You’ll become unstoppable.

Scaling your campaigns like a stock market on a bull run.

And leaving your competition in the dust.

WHAT MAKES THIS DIFFERENT?

I’ve been doing this every day for 9 years.

Yep.

That’s me.

The baby faced Facebook ads assassin.

I ran my first ad at the start of 2016.

(couldn’t find an older screenshot.)

I’ve been doing this for a helluva long time.

And I’m still in the ad trenches every single day.

Scaling my client’s ad accounts with these cheat codes.

I don’t know of anyone who was running ads back then who is still actively running ads themselves today.

It’s the type of experience your favourite ads guru wishes they had.

Over the last 9 years I have made the successful transition from media buyer to full fledged marketer.

And I want to help you do the same…

MADE SPECIFICALLY FOR COURSES, COACHING AND CONSULTING.

Ever tried to fit a square peg into a round hole?

Doesn’t work, does it?

That’s exactly what it’s like when you try to run ads for courses, coaching, or consulting using strategies designed for e-commerce or other businesses.

Sure, those other Facebook ad programs might work for selling dog beds or pest control services.

But info products? Totally different game.

You’re selling transformation, not t-shirts.

You’re attracting buyers with brains, not bargain hunters.

And you’re building trust, not ticking off a shopping list.

That’s why Info Product Ads was built specifically for people like you:

Coaches.

Course creators.

Consultants.

This program ditches the generic, one-size-fits-all nonsense.

Instead, it’s laser-focused on proven strategies that work in the info product space.

Because you don’t need advice from someone selling cat mugs.

You need a system designed to scale your expertise.

Info Product Ads gives you exactly that.

No fluff. No filler. Just results.